When a Small Brand Lost Email Deliverability Overnight: Maria's Outreach Nightmare
https://seo.edu.rs/blog/when-template-outreach-crashed-a-campaign-how-a-risk-register-pulled-an-agency-back-10891
Maria ran a three-person ecommerce brand. She hired an agency on a referral to scale sales with email and cold outreach. Within weeks her open rates plummeted, customers complained, and her domain started to show up in spam traps