Should you outsource Shopify SEO or keep it in-house? If traffic has plateaued...

https://keeganssuperdigests.zenbloomer.com/posts/is-it-normal-for-shopify-technical-seo-issues-to-come-back

Should you outsource Shopify SEO or keep it in-house? If traffic has plateaued for months, outside help may be worth assessing - but ask for proof, such as Search Console non-branded traffic or organic revenue, not a polished pitch.