In a digital-first procurement cycle, your vendor reputation is your new...

https://www.toro-bookmarks.win/bad-reviews-can-tank-an-enterprise-deal-before-you-even-get-a-meeting-if-your

In a digital-first procurement cycle, your vendor reputation is your new digital storefront. Buyers no longer call references first; they head straight to G2 or Clutch to see how you actually treat partners