When a Mid-Size SaaS with $2.5M ARR Needed an SEO Implementation Plan Fast
https://high-wiki.win/index.php/Why_Log_File_Analysis_Matters_for_SEO:_5_Practical_Insights_That_Drive_Faster_Wins
This case study follows a mid-size SaaS company that depended on paid acquisition for 70% of new customers. Organic search was an afterthought: 12,000 organic sessions per month, 650 ranking keywords, and $20k in monthly organic revenue